National Conservation Training Center
Reserve a Room
Getting to NCTC
Plan an Event
Our Neighbors
Contact Us
About Our Campus
Conservation History
NCTC Journals
Frequently Asked Questions
Find Digital Images
Conservation Library
Outreach Assistance
Graphic Design Services
Video Production Services
OUT8184 - Media and Outreach Academy
Outreach Courses List | DEO Home courselink3 courselink4
This course provides an overview of Service and Department of External Affairs policies and procedures. Participants develop basic media and outreach skills that comprise the basis for conducting external affairs work in the FWS. During the course, participants practice multiple outreach and media skills, including a hostile televised interview. Participants have opportunities to interact with professional external affairs and media personalities. This is an interactive course in which participants learn from each other, have an opportunity to voice their questions and concerns, and learn about the latest “hot topic” in the FWS. This course benefits new external affairs employees and provides a refresher training course and coaching opportunities for the more experienced practitioner.
College Credit 2 semester hours  
Who Should Attend: FWS personnel in public affairs and outreach positions, and information and education personnel who may deal with media and special events.
Objectives:
  • Explain FWS policies and procedures for external affairs officers;
  • Explain DOI’s expectations and procedures for external affairs officers;
  • Explain the role that print, television, radio, public service announcements, and the Internet play in media outreach initiatives;
  • Demonstrate how to positively respond to a television interview, including a hostile one; and
  • Demonstrate how to respond to questions pertaining to FWS laws and acts, including the Endangered Species Act and the Migratory Bird Treaty Act.
Length: 4.5 days/36 hours Availability: Annually
Contact:
Sandy Spakoff
Email:
Sandy_Spakoff@fws.gov
Phone:
304/876 7783

 



National Conservation Training Center
698 Conservation Way
Shepherdstown, West Virginia 25443
U S Fish and Wildlife Service